RESOURCES
LEAD WITH CONTENT
From user needs, getting the right people in place, workflow and governance, this book will help you get ready to transform your content operations.
BOOK
- Written by Padma Gillen, Llibertat CEO
- Lead with Content is about the vital role of content strategy in digital transformation and vice versa.
- If content isn’t put first, projects and organizations don’t end up doing so well. This book is an antidote to ‘content last’ experiences and ways of working.
- It’s less about what order the words should go in, using bullet lists or the benefits of subtitles. Instead, it discusses the organizational processes and the systems and rules you need to ensure your organization is capable of producing quality content in a sustainable way.
“If you need to help your organisation understand the value of user-centred content and show them how content-first will save them time and money, this book will help you bring your organisation with you”
— Sarah Winters
Author of Content Design
WEBINARS
- Organizing your content team
- Putting content at the heart of your digital transformation
- Content Governance: The golden rules you need to make great content at scale (Masterclass – 2 hours)
- Going agile to improve content effectiveness
- Getting your governance and workflow right: making or breaking quality content
ONEWEB
OneWeb is the digital transformation program we delivered with the University of Southampton. Padma worked on the programme from its initial conception. We led the transformation and deployed several delivery teams, who worked alongside university staff to deliver this award-winning program.
- User needs, content design and culture change: Digital transformation at the University of Southampton (Video: IWMW conference speech, 2018)
- University of Southampton Digital Team blog
INTERVIEWS
WHAT IS A CONTENT DESIGNER
CONTENT IN PRACTICE
Padma Gillen Gillen, author of Lead with Content, talks about successful digital transformations and the success of GOV.UK. Produced by Kathy Wagner and Blaine Kyllo, theme music by Lee Rosevere.
WHAT IS A CONTENT DESIGNER
ARTICLES
- Content Strategy Answers (Article/Q&A)